Eoin Brawn’s motto in life is Make Something Out of Nothing and from an early age demonstrated that he was a natural entrepreneur. While studying at University in Wales he walked into a Police Station and asked them where they got the extra people for their line ups and sold them the idea of recruiting students as extras. He got £10 a line up for each person which helped him get through college and the idea of working in the recruitment industry. He has a passion for sales and believes that the best sales professionals use their personality to sell and if not always asking, you will never get. A native of Dublin, Eoin achieved great success in the recruitment industry in the 1990s. He specialised in accountancy and financial recruitment where he developed new formulas and recruitment skills to become a Big Biller within the financial services markets in Dublin, London, Frankfurt and Bermuda. His nickname in recruitment was The Ideas Man because of his creative approaches and ideas in Client Development and Headhunting which proved to be very successful. Eoin always had a keen interest in the area of behavioural science and human communication and how in a sales process you can control and influence the customer with language and questioning techniques. In 2001, he left the recruitment industry to become the first ever Recruitment Trainer in Ireland as he was fascinated in training recruiters with the techniques and ideas he had developed. He has a very interactive delivery style consisting of techniques used in hypnotherapy to help his audience retain information. Eoin uses NLP and Word Association as a learning technology, therefore when he trains somebody do a sales call he doesn’t script them, he gets them to use their personality with a visual structure in their head. These triggers help the sales professional to come across more natural in the process and to have a stronger ability to close. During the last 8 years Eoin has trained over 18,000 Recruitment Consultants and Sales Professionals in Ireland, UK, Germany, Czech Republic, USA, South Africa and Australia. Eoin has written all of his training courses himself and is very successful at transferring his techniques and structures to an audience. His courses are very motivational, unpredictable, emotional and extremely enjoyable. He does not like to use PowerPoint as he finds it boring but instead uses workbooks and always likes to give a plan of action to his audience at the end of a course. Eoin’s most successful sales course Winning With Words has revolutionised the telesales process and his 2 day recruitment course The A to Z of Successful Recruitment has help rookies all over the world fast track their skills to make money in a highly competitive industry. He has had recent success with his first recruitment training DVD The Big Billers DVD which he believes is the most practical training DVD ever made.